mtl008 Chapter 134 Market Research
Chapter 134 Market Research
Big cities are prosperous.
The New Year is coming, and the Guangming Market near Guangming Garden is decorated with festive red everywhere.
People's faces were filled with joyful smiles, roadside shops were newly decorated, red lanterns were hung high, doors were decorated with lights and colorful decorations, and all kinds of New Year's goods were on display.
There are a lot of people buying New Year's goods, and it seems that everyone has a consensus that the closer it gets to the New Year, the more expensive things will be. If you buy them a week in advance, the prices will be very affordable.
After a lot of fuss, he compared prices from three stores and finally bought a satisfactory product. Then when he heard that others bought it at a more expensive price, he was so happy.
There were a few middle-aged ladies who were teaming up to buy New Year's goods. The one with the loudest voice seemed to be bargaining, while those who didn't know might have thought they were fighting.
They strive to spend the least money to buy the best goods, and the bags in their hands are all the spoils of a long day of verbal battles.
Wen Jing also followed those aunties to buy things.
There is someone leading the way to bargain, so why not do it?
The aunties haggled for a long time at the snack stall and finally managed to lower the price to a level that made the boss feel pain. The boss got fed up and gave in. He handed over the money and the goods. After they left satisfied, Wen Jing walked up to them.
The boss saw that they were all very young and had large and small bags in their hands.
He immediately put on a warm smile and said, "Sister, feel free to look around and choose whatever you want, whatever you want."
"Boss, I want to buy some sunflower seeds, the salt and pepper flavor. How much is one pound?"
"One dollar and a half a pound, how much do you want?"
"Hey, boss, I'm sincere in buying it, so just give me the price they asked for just now."
The boss' eyes widened. "How much?"
"Five pounds."
The boss cursed in his heart. The group of older ladies bought 50 kilograms and he only gave them 90 cents per kilogram in order to make a small profit but quick turnover. But this little girl only bought 5 kilograms and he still charged her 90 cents per kilogram.
It doesn't matter how you do business. There are so many snack shops during the Chinese New Year and the competitive pressure is very high. We are not afraid of low prices, but we are afraid that no one will buy.
"Okay, four dollars and fifty cents. I'll fill it up high for you. Come back for more if you like it."
Wen Jing readily paid the money, and Wang Lele obediently went up to pick up the melon seeds. He already had a lot of things in his hands, and Xu Ye also carried a lot.
Wenjuan placed An'an in the stroller and hung some light objects on the handles.
The most relaxed one was Wen Jing. She held a small notebook in her hand, in which was recorded the market prices of many types of goods, including the highest price, the lowest price, and how far those middle-aged women who were good at bargaining could bargain. She wrote it all down in detail.
Xiong Moli's family also came out to buy New Year's goods. They bought all clothes and other things. They would take a train to the north the day after tomorrow.
I bought some local specialties for food, but didn't buy any roasted nuts.
Xiong Guoli walked up to her and whispered, "The boss's purchase price is about 50 cents per pound, or even lower."
Wen Jing's eyes widened. When the boss was bargaining with the aunties, he said the cost price was 80 cents per pound. But he couldn't resist the aunties and sold it with a painful price.
"Ah? Is it so cheap?"
Xiong Guoli hummed, "In my hometown, these melon seeds are all inferior goods. The retail price of 50 cents per pound is expensive. Some people think they are small and boring to crack. Not to mention the wholesale price of this thing, which is even more outrageous."
"After we celebrate the New Year, I will bring you some food to keep you full."
Wen Jing's geographical knowledge suddenly came in handy.
The southern region generally has a warm and humid climate with distinct four seasons, which is suitable for the growth of rice and tea. The northern region has a dry and cold climate, with long and cold winters, hot and dry summers, plenty of sunshine, and fertile soil. Crops such as sunflowers are particularly suitable for growing in the north.
How can melon seeds not be cheap where they are produced?
"Thank you, Uncle Bear! I know what to do now."
Xiong Guoli smiled and said nothing. This was all he could do to help.
The group returned home.
Seeing that it was still early, Wen Jing dragged Xu Ye across Yongchang City to the largest wholesale market in Yongchang City to conduct market research.
After asking all these questions, I found out that the prices at Guangming Market are really high. It's almost as if they are blatantly stealing money.
Not to mention doubling the net profit, we can even make ten times the profit. You have to make a living based on your own ability.
Come to think of it, people who can live in Guangming Garden all have some financial resources.
Even if you rent a house, you need a residence permit to be eligible to rent the house.
The state has already helped screen the people.
Wen Jing and Xu Ye discussed overnight what to import to sell.
Analyze based on data.
During the Chinese New Year, all that is needed is some snacks, with New Year pictures and couplets being the most popular best-selling items, and they are basically never out of stock.
But the competitive pressure is very high. Anyone who wants to do a small business now will think of this area. The market price is already there, and the profit will not be that high.
Clothing has the greatest profit elasticity.
During the Chinese New Year, everyone wants to wear new clothes, and every household will arrange new clothes for their family members.
But the competition is even greater. If the design is not good-looking or the quality is not good, customers will not even look at the product and it will be easy for the product to be rejected.
Wen Jing was not worried at all. She had a lot of weird ideas in her mind.
[This is the benefit of rebirth. After seeing the prosperity of the future, when you return to this time, there are business opportunities everywhere waiting for you to discover.]
Wen Jing agreed with the idea very much. Once she had it, she immediately did it and took out all the 20,000 yuan.
She took Xu Ye to another clothing wholesale market. There were so many types of winter clothing here, and the prices varied greatly.
The cheap ones can be purchased at a few dollars each, while the expensive ones can be as outrageously expensive as four or five hundred yuan.
Wen Jing chose to purchase some clothes whose market prices were not particularly high.
The residents in Guangmingyuan can accept clothing with a market price of 50-200 yuan. If it is more expensive, few people are willing to buy it.
The purchase price ranges from a dozen yuan per piece at the cheapest to seventy or eighty yuan per piece at the most expensive.
There are men, women, young and old, and they don’t just buy one category. They buy everything from innerwear to outerwear to shoes, and they spent just 15,000 yuan.
She used the remaining money to buy a large number of snacks and New Year pictures and couplets, spending a total of 5,000 yuan.
Wholesale bosses rarely see such a large amount of goods being purchased at one time, and they are very enthusiastic about calling for a car to deliver the goods to the door.
Wen Jing still had some gold jewelry left that she hadn't sold. She kept it as a guarantee for herself. If she failed this time, she would still have a way out.
Xu Ye originally wanted to sell the things passed down from his ancestors and use them for investment.
Wen Jing refused. After learning more knowledge, she knew very well how expensive these things would be in the future.
"These things are from your ancestors. They will be very valuable in the future. You should keep them and don't sell them until you are penniless."
Seeing that she was serious, Xu Ye stopped thinking and took out more than a thousand yuan, "This is all the money I have, just consider it as an investment."
Wen Jing didn't refuse this time, "Okay, we'll split the money proportionally."
Xu Ye smiled very happily.
Wenjuan was terrified when she saw the goods piled up to the ceiling in her house.
"Jingjing...you bought so much, can you really sell them all?"
Wen Jing now looked very motivated, "Sister, I will definitely be able to sell it."